Payments giant, Mastercard has launched a program for crypto start-ups named “new Start Path global start-up engagement program”.
Mastercard will help the startups expand and accelerate innovation around digital asset technology. It’ll also try to reduce the learning curve around cryptocurrencies to increase the current adoption rate. Seven start-ups that have joined the program are as follows:
- GK8 (Israel) – it is a self-managed end-to-end institutitonal crypto custody platform.
- Mintable (Singapore) – it is a non-fungible token (NFT) marketplace.
- Stacs (Singapore) – it is a blockchain infrastructure provider.
- Supraoracles (Switzerland) – It is a blockchain oracle.
- Taurus (Switzerland) – It is enterprise-grade digital assets’ infrastructure provider.
- Uphold (USA) – It is a crypto investment and payment service provider for consumers and businesses.
- Domain Money (USA) – It is an investment platform bridging the gap between digital assets and traditional finance for retail investors.
The announcement noted that the previous Start Path program benefitted more than 250 startups since 2014. As a result, Mastercard has launched a successor to this program. Moreover, crypto startups can take advantage of Mastercard’s “latest tools and solutions to help these companies scale their innovations and cutting-edge technologies.”
On this announcement, the executive vice president of New Digital Infrastructure and Fintech gave a statement:
“As a leading technology player, we believe we can play a key role in digital assets, helping to shape the industry, and provide consumer protections and security. Part of our role is to forge the future of cryptocurrency, and we’re doing that by bridging mainstream financial principles with digital assets innovations.”
Mastercard is keeping up its fight with competitor VISA who is also making big waves into the crypto industry.