As mentioned in our NFT Market Opportunity piece, there’s a little doubt that Non Fungible Tokens will change the collectible space. We’re already seeing a bunch of projects in the space. However, a new project aims to differentiate itself by bringing the celeb factor along with the charity cause. Dubbed Ethernity Chain, it was announced just yesterday and is backed by Winklevoss twins as well as celebs like DJ Alesso and Dimitri Vegas. Michael Rubin, owner of Philadelphia 76ers, and soccer players such as Christian Vieri and Paolo Maldini have endorsed the platform.
While the details are scarce at the moment, Ethernity Chain has mentioned that the first auction will be held in the coming weeks. Unlike other NFT projects, it aims to offer artwork that is created by artists across the globe. On top of that, after auctioning, a portion of the funds that were raised will be going to the charity of the celeb’s choice. The percentage can vary from 5% to all the way up to 95% depending upon the donation agreed between the celebrity and creator, reports CoinDesk. These details will be available whenever Ethernity announces a new NFT drop.
Ethernity aims to become the biggest collection of authenticated NFTs (ANFTs). The project claims that it already has a large amount of NFTs created by renowned artists. With the kind of buzz NBA Top Shot has garnered which is another project that utilizes blockchain, it’s evident that Ethernity Chain’s idea of using celebrities will help take the concept of NFTs further to the masses.